Private equity is undergoing a transformation. Once the domain of suits, spreadsheets, and behind-the-scenes capital restructuring, a new model is emerging—talent-driven private equity—where creators become co-founders, and [...]

In the age of the creator economy, influencers are no longer just marketing channels—they’re emerging as brands in their own right. With massive followings, strong trust equity, [...]

For decades, the formula for celebrity income was clear: make movies, sign endorsement deals, and maybe launch a fragrance. The star lends their face. The brand gets [...]